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Here’s How Your Opinion Can Change the Future of Products

Did you know that Apple, one of the biggest tech giants, conducts surveys regularly, and loves listening to its audience's opinions?

Apple, as we all know, is the tech-giant. People love using their products. iPhone, Apple Watch, iPad, Apple TV, just to name a few, are a symbol of excellence and luxury. But the thing most fans don't know is that its years of hard work, a world full of money invested, various failures, opinions of its fans that has taken Apple to the top of the food chain.

One of the reasons their tech and development team does wonders with the products is that they carry out thorough market research and listen to their fans’ opinions to figure out what people are actually looking for.

Consider the “Apple Customer Pulse” research group.

With online surveys, the company complies and analyses the data to make sure that they are developing what their audience is looking for the most.

These surveys have helped Apple come up with different designs plus modifications for its products, some of which include developing bigger screens to play games and view videos more clearly.

Apple's not the company that invests millions of dollars in surveys and getting their hands on their audiences' opinions. Listed below are some of the other companies that conduct surveys regularly:

  • LEGO
  • Nest
  • McDonald's
  • Verizon

And various others.

Your opinion matters the most and can change the future of products. After all, it’s consumers like you who will be buying their products and services.

Some of the most common questions businesses will ask you are:

  • What’s your name?
  • What’s your gender?
  • What’s your age?
  • Do you use {Company’s Name} products on a regular basis?
  • How has your experience been?
  • What are your opinions on its most recent launch?
  • What’s your job role?
  • Do your friends, and family members use {Company's Name} products or services?
  • What’s your company’s annual revenue?

And various others.

The questions asked depend on what the aim of the survey is.

Once these companies have access to such a huge amount of data, they'd love nothing more than figuring out whether a product works well with people or not.

If it doesn’t, either the company can make some modifications and listen to the opinions of the survey respondents, or they can put an end to developing such products and focus on something else.

How Your Opinion Matters and Could Change the Future of Products?

Here’s how your opinion matters and could change the future of products:

  • Helps businesses understand whether they are heading in the right directions
  • Helps businesses figure out the pain points of their target audience
  • Helps them understand what connects with their audience and what doesn’t
  • Can save them from a disaster
  • Helps them make changes and modifications to their products or services

If you are a DC fan, then you might already know what big of a failure "Batman vs. Superman: Dawn of Justice" was. Fans were disappointed because they weren't delivered the Zack Snyder cut. But, since then, millions of fans all across the world have been demanding the Zack Snyder cut, and after years of asking for it, DC went ahead and finally gave the green signal.

The opinions gathered weren't in the form of a survey. But still, that's the prime example of the importance of people's opinions.

So, don’t wait around! Share your opinions TODAY!